Executive Summery

This report presents a detailed overview of the Southeast Asia Data Analytics and Business Intelligence Market, highlighting key insights into its market size, share, and growth during the forecast period, i.e., 2023-28. It explores emerging trends, competitive dynamics, and the core drivers reshaping the industry. Backed by solid data and expert analysis, the study offers segment-wise insights and reliable forecasts to guide strategic decisions. With comprehensive market analysis and forward-looking perspectives, this report serves as a practical tool for stakeholders navigating change. Whether you're an investor, policymaker, or business leader, this research helps you stay ahead in the fast-evolving Southeast Asia Data Analytics and Business Intelligence industry landscape.

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Southeast Asia Data Analytics and Business Intelligence Market Statistics and Key Highlights

The Southeast Asia Data Analytics and Business Intelligence market is projected to grow at a CAGR of around 7.25% during the forecast period, i.e., 2023-28.

  • Southeast Asia Data Analytics and Business Intelligence market shows steady growth
  • Market size expanding due to rising industry demand
  • Competitive landscape driven by tech and innovation
  • Detailed segment-wise and geography wise share analysis
  • Forecast reveals strong trends shaping future outlook

Key Player- Emerging Southeast Asia Data Analytics and Business Intelligence Companies

Altair Engineering Inc.

  • Microsoft Corporation
  • Alteryx, Inc
  • IBM Corporation
  • Sisense Inc.
  • SAP SE
  • FICO
  • Oracle Corporation
  • Salesforce Inc.
  • Equifax, Inc.
  • TransUnion
  • Zoho Corporation Pvt. Ltd.
  • Mu Sigma
  • QlikTech International AB
  • Others (Dell Technologies, ThoughtSpot Inc., etc.)

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Key Driver:

Growing E-commerce Platform in the Region to Amplify the Market - Individuals in the Southeast Asian region are gradually inclining towards e-commerce platforms to make purchases of the necessary commodities owing to the rise in net disposable income. Consumers are spending quality time on e-commerce websites like Lazada, Shoppee, etc., surfing about the goods the companies are offering, generating a lot of data concerning consumer behavior. Owing to this, it becomes necessary for e-commerce companies to opt for data analytics and business intelligence services to gain valuable business insights & help the organizations make informed decisions about marketing strategies, inventory management, pricing, and other pivotal areas of their operations. According to the organization 'web retailer' in 2022, the e-commerce platform Shoppe recorded yearly traffic of around 342.8 million users.

The significant adoption of e-commerce platforms by individuals owing to the advantages like flexibility, availability of global brands, etc., it offers over traditional shopping methods is enhancing the growth of the e-commerce platforms in the region. The evolution & expansion of e-commerce platforms in Southeast Asian countries is further propagating the use of these services to gain a competitive advantage over other players in the market & expand their consumer base by providing end-users with the products of their choice. Thus, the application of these services to make informed decisions about consumer purchases is driving the market in the ensuing years.

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Southeast Asia Data Analytics and Business Intelligence Market Segmentation

By Components

  • Data Analytics
    • Software
      • Credit Risk Management
      • Business Intelligence Solutions
      • CRM Analytics
      • Compliance Analytics
      • Workforce Analytics
      • Others (Content Analytics, Supply Chain Analytics, etc.)
    • Hardware
    • Services

Business Intelligence

  • Solutions
    • Dashboard and Scorecards
    • Data Integration and ETL
    • Reporting & Visualization
    • Query & Analysis
  • Services
    • Consulting
    • Integration Deployment
    • Support & Maintenance

By Enterprise Size

  • Small & Medium
  • Large

By Industry Vertical

  • Healthcare & Lifesciences
  • E-commerce and Retail
  • IT and Telecom
  • BFSI
  • Hospitality
  • Others (Media & Entertainment, Manufacturing, etc.)

The surge in the volume of data generated, owing to the rising number of telephone users & surging internet penetration across the Southeast Asian region, has led the IT & Telecom Industry to gain a significant share in the historical years.

By Deployment

  • On-premises
  • Cloud

By Application

  • Data Analytics
    • Data Discovery & Visualization
    • Advanced Analytics
    • Others (Data Preparation, etc.)
  • Business Intelligence
    • Customer Analytics
    • Supply Chain Analytics
    • Marketing Analytics
    • Pricing Analytics
    • Financial Performance and Strategy Management
    • Others (Spatial Analytics, Workforce Analytics, etc.)

By Country

  • Philippines
  • Singapore
  • Indonesia
  • Malaysia
  • Thailand
  • Vietnam
  • Rest of Southeast Asia

Singapore witnessed a surge in internet penetration over the past few years, which compelled enterprises to digitalize their business operation with the help of advanced technologies such as artificial intelligence, machine learning, etc.

Reasons to Buy This Report

  1. Gain comprehensive insights into current market trends and dynamics.
  2. Equip your business with data-driven strategies for informed decisions.
  3. Identify lucrative market opportunities and strategic growth areas.
  4. Analyze competitors to enhance your positioning in the market landscape.
  5. Understand geographical trends across diverse markets for better expansion strategies.

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